Selasa, 16 Mei 2023

Ice Cream & My GELATO BATTLE


 Ice cream bear 🐻 with cream / cheese sauce 😋🤤 yummy and beautiful 



FOR YOGYAKARTA 
Here’s a pricing strategy adjusted for the **Yogyakarta** market while ensuring **maximum profit potential** based on local spending habits and event expectations.

---

## **Projected Revenue in IDR (Yogyakarta Market)**  

| **Income Source** | **Estimated Price per Unit (IDR)** | **Projected Sales** | **Estimated Revenue (IDR)** |  
|------------------|---------------------------------|----------------|----------------------|  
| **General Admission Ticket** | 50,000 | 1,000 | 50,000,000 |  
| **VIP Ticket (Exclusive Flavors & Souvenir)** | 150,000 | 200 | 30,000,000 |  
| **Vendor Booth Fees** | 1,500,000 (Regular) – 3,000,000 (Premium) | 20 booths avg. | 40,000,000 |  
| **Sponsorships** | 5,000,000 – 15,000,000 per sponsor | 4 sponsors avg. | 40,000,000 |  
| **Merchandise (Tote Bags, T-Shirts, Gelato Kits)** | 50,000 – 100,000 per item | 500 items avg. | 30,000,000 |  
| **Extra Tasting Passes** | 20,000 per extra sample | 500 extra samples | 10,000,000 |  
| **Online Livestream Access** | 25,000 per viewer | 1,000 viewers | 25,000,000 |  
| **TOTAL ESTIMATED REVENUE** | | | **225,000,000 IDR** |  

---

## **Key Adjustments for Yogyakarta Market**  

### **1. Affordable Ticketing Strategy**  
- General Admission: **50,000 IDR** (5–7 sample tastings included).  
- VIP Ticket: **150,000 IDR** (priority entry, exclusive flavors, and a souvenir).  
- Extra Tasting Passes: **20,000 IDR** per additional sample.  

### **2. Vendor Booth Pricing**  
- **Regular Booth:** 1,500,000 IDR.  
- **Premium Booth (Better Location):** 3,000,000 IDR.  
- Offer discounts for early registration or multi-event bookings.  

### **3. Sponsorship Targeting**  
- **Local food brands, hotels, malls, and banks** (e.g., BCA, Mandiri, JCM Mall, Indomilk).  
- Sponsorship packages from **5,000,000 – 15,000,000 IDR**.  

### **4. Merchandise for Additional Sales**  
- Gelato-themed tote bags, T-shirts, and DIY gelato kits priced between **50,000 – 100,000 IDR**.  

### **5. Livestream & Online Engagement**  
- Sell **virtual access for 25,000 IDR** per viewer, targeting **food lovers and culinary students**.  

---

## **Would You Like Additional Monetization Ideas?**  
- **Mini gelato-making workshops** for attendees at **100,000 IDR per session**.  
- **Brand collaboration booths** for companies to advertise their dairy products.  





GELATO BATTLE 
A **Gelato Battle & Tasting Event** can be a great way to attract food lovers, generate buzz, and maximize profit. Below is a detailed event plan to ensure success.  

---

## **Event Name:**  
**Gelato Showdown: The Ultimate Flavor Battle!**  

## **Event Concept:**  
A competition where local gelato makers battle to create the best flavors, while attendees become the judges by tasting and voting. The event will have paid entry, sponsorship opportunities, and product sales to maximize revenue.  

---

## **Event Structure & Activities:**  

### **1. Gelato Battle (Main Event)**  
- **Format:** Competing gelato makers create unique flavors and present them to attendees.  
- **Judging:**  
  - Audience votes via QR code or physical voting.  
  - A panel of expert judges for a separate "Judge’s Choice" award.  
- **Prizes:** Trophy, cash prize, and partnership opportunities for winners.  

### **2. Gelato Tasting Experience**  
- Attendees purchase a **Tasting Pass** to sample multiple flavors.  
- Options for premium tickets with **VIP access** to exclusive flavors.  
- Interactive booths with **live gelato-making demonstrations**.  

### **3. Vendor Market & Food Stalls**  
- Sell gelato-related products (cones, toppings, gelato-making kits).  
- Partner with coffee shops, dessert vendors, and food brands for additional sales.  

### **4. Entertainment & Engagement**  
- **Live Music & DJ** to keep the vibe exciting.  
- **Photo Booths** with fun gelato-themed props for social media marketing.  
- **Workshops & Mini Classes** on how to make gelato at home.  

---

## **Revenue Streams & Maximizing Profit**  

### **1. Ticket Sales**  
- **General Admission:** $10–$15 (includes 3–5 small gelato samples).  
- **VIP Ticket:** $30–$50 (includes premium flavors, priority seating, and a souvenir).  

### **2. Vendor Booth Fees**  
- Charge vendors $100–$500 per booth, depending on location and size.  
- Offer add-ons like premium placement near high-traffic areas.  

### **3. Sponsorships & Partnerships**  
- Partner with **gelato brands, dairy companies, and food suppliers** for event sponsorships ($500–$5000 per sponsor).  
- Sell naming rights for parts of the event, e.g., **"XYZ Gelato Main Stage"**.  

### **4. Merchandise & Upsells**  
- Sell exclusive **event-branded merchandise** (T-shirts, tote bags, gelato kits).  
- Offer additional **tasting tickets** for attendees to buy more samples.  

### **5. Online & Social Media Monetization**  
- Sell access to **virtual live streaming** of the competition for online audiences.  
- Create and sell a **Gelato Recipe eBook** featuring contest-winning flavors.  

---

## **Marketing Strategy**  
1. **Social Media Hype:** TikTok & Instagram reels of behind-the-scenes preparation, competitor teasers, and influencer collaborations.  
2. **Pre-Sale Discounts:** Early bird ticket discounts to boost initial sales.  
3. **Referral Programs:** Offer discounts for attendees who bring friends.  
4. **PR & Press Coverage:** Invite food bloggers and influencers to cover the event.  
5. **Loyalty Incentives:** Provide discounts for future events to returning attendees.  

---

## **Projected Revenue Example**  
| Income Source | Estimated Revenue |  
|--------------|------------------|  
| Ticket Sales (1000 attendees @ $20 avg) | $20,000 |  
| VIP Tickets (200 attendees @ $40 avg) | $8,000 |  
| Vendor Booths (20 booths @ $300 avg) | $6,000 |  
| Sponsorships (4 sponsors @ $2,500 avg) | $10,000 |  
| Merchandise Sales (500 items @ $15 avg) | $7,500 |  
| Extra Tasting Passes (500 @ $5 avg) | $2,500 |  
| Online Livestream (1000 views @ $5 avg) | $5,000 |  
| **Total Estimated Revenue** | **$59,000** |  

---

### **Final Notes:**  
- **Choose a strategic venue** that attracts foot traffic.  
- **Ensure proper refrigeration and logistics** for gelato storage.  
- **Offer corporate packages** for businesses looking to host team-building experiences. 


My Gelato ( Cremissimo ) di Jalan Malioboro




Di Jalan Kaliurang / Jakal

Suka bagian tulisan welcome nya 🙋

Desain mascot ice cream nya menarik 💗🎈👻




Rujak

Rujak Es Krim






Desain restaurant dengan Botol

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